Today’s powerful GPS-based navigation tools may eventually eliminate the age-old dilemma associated with asking a stranger for directions. While adoption of these tools and innovation around the uses of location information is active in the consumer space, service enterprises have yet to fully leverage the complete benefits afforded by the routing, tracking, navigation and overall resource management capabilities enabled by increased location awareness and intelligence. Firms that have successfully leveraged location data in their service enterprises are driving up resource utilization rates and slashing operating costs to the tune of 21%.